Cash Thursday

a variety of malaysian currency
Photo by Polina Tankilevitch on Pexels.com

The movement to boycott Israeli-linked brands through cash buying on Thursdays is part of a broader grassroots initiative to support Palestine and protest against companies allegedly complicit in Israel’s actions in Gaza. Here’s a summary of what’s happening:

🛍️ Cash Buying on Thursdays: A Form of Economic Protest

While not officially declared by the government, many Malaysians have adopted “Cash Thursday” as a symbolic act of resistance. The idea is to:

  • Avoid using e-wallets or credit cards linked to banks or platforms suspected of investing in or supporting Israeli interests.
  • Support local businesses and SMEs, especially those that are transparent about their stance on Palestine.
  • Boycott brands like McDonald’s, Starbucks, Nestlé, and others that have been accused of ties to Israel or support for the IDF (Israeli Defense Forces).

📢 Why Thursdays?

The choice of Thursday is strategic:

  • It’s close to the weekend, when consumer spending typically increases.
  • It creates a weekly rhythm of activism, encouraging consistent participation.

🛑 Brands Commonly Boycotted

Some of the frequently mentioned brands include:

  • McDonald’s – due to reports of free meals given to IDF soldiers by its Israeli franchise.
  • Starbucks – despite denials, its perceived Western affiliations have made it a target.
  • Nestlé – linked to Israeli company Osem.
  • Burger King, Grab – due to various controversies and perceived affiliations.

Local Impact and Solidarity

  • The boycott has led to significant drops in revenue for some Western brands.
  • It’s also seen as a chance to revive local products and build a self-reliant economy.
  • Many are using social media to share boycott lists and promote ethical consumption.

Here’s a curated list of local Malaysian brands you can support every Thursday (and beyond) as part of the Cash Buying Boycott Movement against Israel-linked companies:


Local Shop

  • Mydin – Malaysia’s largest and most well-known local retail chains, especially popular among budget-conscious shoppers and those who prefer supporting local businesses.

🍕 Food & Beverages

  • Adabi – Iconic brand for spices, sauces, and ready-to-eat meals.
  • Baba’s – Widely used for curry powders and cooking ingredients.
  • Ramly Burger – Famous for frozen burger patties and street food stalls.
  • Marrybrown – Halal fast food chain with outlets across Malaysia and abroad.
  • The Chicken Rice Shop – Local franchise offering Malaysian-style meals.
  • San Francisco Coffee – Despite its name, it’s Malaysian-owned.
  • ZUS Coffee – Homegrown coffee chain, often mistaken as foreign.


🧼 Personal Care & Household

  • Halagel – Halal-certified supplements and personal care products.
  • SimplySiti –offers a comprehensive range of beauty products, including skincare, makeup, and fragrances. .
  • D’Herbs – Popular herbal and wellness products by Dato’ Aliff Syukri.
  • NR (Nona Roguy) – Traditional Malay herbal supplements and postnatal care.

🏠 Home & Essentials

  • Faiza –  Have variaties of rice such as Ponni, Basmathi, Super Tempatan, Super Import, Fragrant Rice, Pulut and Nasi Dagang
  • Saji, Adabi, Alagappa’s – Trusted Malaysian food brands.
  • Baba’s – Malaysian spice and cooking ingredient brand.
  • Power Cat – offers a variety of HALAL options for cats, including both dry and wet food.

📱 Tech & Digital

  • DuitNow, MyDebit – Use these for cashless payments instead of foreign-linked e-wallets.
  • Buy Malaysian Campaign (Beli Barangan Malaysia) – Official platform listing local SMEs

#GazaIsStarving

#FamineInGaza

#OpenRafahNow


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